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Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and robes to designer fashion at one of the UK's leading department stores. Shop for brands such as Reformation, Rixo, and Ganni as well as beauty tech, homewares, and much more.

ASOS offers more than 850 brands across petite tall, tall, and curvaceous styles. Influencer favourite Oh Polly stocks two-piece sets and body-con dresses while the cult-favourite Nasty Gal is a vintage-inspired store that focuses on styles. BooHoo is a fast-fashion giant provides affordable womenswear.

ASOS

ASOS was founded in 2000, with the fashionable shopper in their twenties as its main target market. The company initially raised startup funds through the sale of cheap copies of fashions worn by celebrities like Sienna Miller and Kate Moss. After a year, Nick Robertson and Susanne Clare decided to concentrate on clothing since it would bring the best returns.

The ASOS website has a wide range of sizes and products including maternity and extra size clothes accessories, shoes and stationary. The ASOS website also has a variety of fashion guides, #AsSeenOnMe and other content that can help inspire. Customers can add items to a wish list and create private boards to keep track of their favorites.

The ASOS mobile app offers a seamless shopping environment with synchronization of saved items and a quick checkout. Its app displays stock information to help prevent disappointment when an item is not in stock. This is a great illustration of how retailers can make use of the power of e-commerce to improve customer engagement and build loyalty.

George at ASDA

The brand was established in 1989. George is the Asda's grocery fashion label that sells clothes for women, men and children. George offers a variety of clothing that is priced affordably and ethically sourced. Customers can purchase clothing online, in more than 500 Asda stores, and on the George website.

The new collection taps into the 'quiet luxury' trend, featuring pieces made of cotton, silk, and linen blends. The collection features slouchy suits and ribbed knit separates and printed co-ords. Prices start at 12 pounds for a 100% Supima cotton T-shirt and go up to 77 pounds for complete suits.

ASDA George, a fast fashion retailer, designs new store plans and directives "generally once every six weeks". The company uses Visual Retailing's software for retail planning to modernize and enhance its planning process. It can now create visual merchandising layouts and briefs with unprecedented speed, efficiency, and simplicity. StyleShoots is a multi-purpose photo machine, removes garments from the background and uploads them into Visual Retailing for immediate use in VM Layouts. This increases the merchandising uniformity and ensures that all stores receive the identical information.

Debenhams

Debenhams is one of the UK’s oldest department store chains offers an array of clothing and other items. It also offers a wide assortment of brands, and offers regular sales and discounts. In addition, the company offers various services to help customers find what they're seeking.

The retailer started in London in 1778, as a drapers' store. In the following years, it expanded into a major department chain of stores with a global presence. It is a leading retailer of fashion and Jobsite Vacuum Cleaner is known for its exclusive designer brands and clothing. It has a huge online presence.

While a few Debenhams stores have closed due to the COVID-19 epidemic, it continues to operate online. Boohoo Group purchased the company's websites and brand for a sum of PS55 million. The acquisition highlights the increasing power shift away from brick-and mortar retailers to more agile online counterparts. This trend is expected to continue as the number of shoppers continues to decline in physical stores.

Topshop

Topshop is a retailer of fashion that sells women's and men's clothing as well as accessories. It offers different lines including Boutique, Collections and Style. The company also offers an option to stylists that recommend clothes according to the person's personality and style. This is an excellent feature for fashion novices or those who aren't sure.

The company's fortunes have taken a turn to the negative, and now it looks like the entire Arcadia group - which includes Dorothy Perkins, Topshop and Boohoo - could be on the verge of crashing (Yahoo Finance 2012). The company's fortunes turned to the negative and it appears that the entire Arcadia Group, which includes Topshop, Dorothy Perkins, and Boohoo -- could be headed towards collapse (Yahoo Finance, 2012).

What saved Topshop in the past was its unique selling point of being the closest high-street shopper got to catwalk fashion However, this is what ultimately killed it. Asos and Boohoo began to offer the same fashions at a cheaper price. Shops were shut down by the thousands.

Misguided

Missguided, a UK-based fashion website, sells fashionable pieces inspired by the fashion of celebrities. Its website is feminine and has a an all-white and pink theme. It also features different female models and clothes on its website. Customers can enjoy free next-day delivery and a discount for students on the site.

The site is geared toward 16-34 year-olds and has many products. The brand is a rival of Boohoo, a retailer of fashion which also sells trendy clothes to the same target audience. Its website displays large headings and images of clothes items. Boohoo also allows users to sign up for their newsletter and get emails about new products.

Nitin Pasi founded the company in the year 2000, describing its style as "Kardashianesque". In 2022, Missguided was placed in administration, and owed millions to its suppliers. However, the company was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

Boohoo, an online retailer of fast fashion, based in Manchester, was founded in 2006 by Mahmud Kane and Carol Kane. It has customers in over 100 countries. Its own fashion clothing brand is designed and sourced mostly in the United Kingdom. The company also carries other brands, like Pretty Little Thing and Fall Protection Lanyard Miss Pap.

The business model of the brand is built on maximising profits by selling to young people looking for fashionable and trendy clothing at low prices. This segment, which is comprised of those under 30 years old is a huge market in the world.

Boohoo employees have access to a range of benefits such as pension plans and bonus schemes. The company prioritizes employee health through gyms on-site and free health cash plans and mental assistance. The company is well-known for Non-Slip Runner Rug its commitment to size-inclusivity. It offers detailed size charts for clothing to aid shoppers in finding the perfect size.

Amazon

Amazon UK is the largest online store in the world. It offers a wide selection of clothes, footwear and accessories. You can also purchase food items, household goods and DIY tools. The site also offers an extensive selection of international brands and products.

Other e-commerce shops worth checking out include river island for trendy pieces that are inspired by the catwalk and the fashion of celebrities, Mango for affordable yet fashionable Spanish clothes that look like a lot more expensive than they actually are as well as Lavish Alice, which is a go to for designer inspired styles that are great for both dressed up or dressed down days. The site has names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its designs.

John Lewis, a department chain of stores, is a must-see for fashion-conscious shoppers. Their collection includes modern electronics and cosmetics. They also offer a broad range of household items including unique tea caddies.